Websites die from neglect, not bad builds.
A site left alone slowly stops working, links rot, the phone number goes out of date, Google drifts to whoever kept theirs current. A care plan keeps yours fast, right, and climbing. Monthly rolling, cancel anytime, and you keep the site whatever happens.
I would rather look after a hundred sites well than build a hundred and walk away.
Most web people disappear the day a site goes live. That is when the real work starts, the small change you need before Monday, the backup you hope someone is taking, the review that needs a reply. A plan means one person who knows your site is a message away. No hold music, no ticket number.
Three plans. Pick the one that fits.
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Plan 01
Hosted
£29/monthThe site stays fast, secure, and online.
- Hosting and SSL
- Daily backups
- Domain, DNS and email management
- Uptime monitoring
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Plan 02
Care
£49/monthHosted, plus changes handled for you.
- Everything in Hosted
- Content changes: WhatsApp or email the change, it's live within 48 hours
- Fair use, up to about an hour a month
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Plan 03
Growth
£129/monthCare, plus everything working every month to get you found and chosen.
- Everything in Care
- A new page each month, targeting another service you offer or a nearby town, so you get found for more searches
- A plain-English monthly report: visitors, calls, enquiries, and where you rank on Google
- A monthly website health check: speed, mobile, SEO and security scored, with anything slipping fixed for you
- The search terms people actually used to find you, and what to go after next
- Weekly Google Business Profile posts, and a reply drafted for every review you get
Pay Monthly.
If you want a proper site but would rather not pay for it all at once, this rolls a Standard-tier build and the Care plan into one monthly payment, £59, nothing upfront, 12-month minimum.
After the year it drops to £49/month, or buy it out any time at the remaining months’ value. The site is yours throughout.
Ask about Pay MonthlyA shared lead from a directory costs £30-£80 and gets quoted against your rivals. Your website’s enquiries are exclusively yours.
Growth, at £129/month, is less than two shared leads, and instead of renting other people’s customers it steadily builds your own: a new page each month, a monthly health check and report, and your Google presence actively worked, so you can see the calls and enquiries coming in.
What a care plan does, month to month.
Most care plans are sold as a list of nouns. Here is what actually happens to your site while you get on with your work.
Every day, the site is backed up and the backup is kept off the server, so a bad week is an inconvenience rather than a disaster. Every few minutes, monitoring checks the site is up and the certificate is valid. If it goes down, I find out automatically rather than waiting for you to notice.
Every month, software and security updates are applied and checked, because an unpatched site is the most common way a small business gets hacked. On Growth, a new service or location page goes up, your Google Business Profile gets posts and attention, and you get a plain-English report on calls, enquiries and rankings, so you can see whether any of this is working.
Whenever you need it, you message me a change and it is live within 48 hours. No ticket system, no account manager, no waiting for a developer to be assigned. The person who built it is the person who changes it.
Care plan, DIY, or an agency retainer.
Doing it yourself is genuinely the cheapest option if you enjoy it and have the time. Hosting is a few pounds a month. The catch is not the money, it is that maintenance is invisible until it is urgent: the update you did not apply, the backup nobody tested, the certificate that expired on a Saturday. Most small businesses do it well for three months and then stop.
An agency retainer typically starts around £300 to £500 a month and buys you a team, a process and a project manager. If you need several people and a roadmap, that is the right answer and I will say so. For a business with one site that needs looking after and occasional changes, most of that money goes on the overhead of people co-ordinating each other.
A care plan sits in between, and it exists because most small businesses do not need an agency, they need one person who knows their site and answers. That is the whole model here: £29 to keep it running, £49 to also make your changes, £129 to actively grow it. Monthly rolling, no exit fees, and you keep the site regardless.
Good to know.
Can I cancel my care plan anytime?
Yes. Every plan is monthly rolling with no exit fees, and you keep the site whatever happens.
What does the Care plan include?
Everything in Hosted (hosting, SSL, daily backups, domain and email management, uptime monitoring) plus content changes: message the change and it is live within 48 hours, up to about an hour a month.
What is the difference between Care and Growth?
Care keeps your site running and handles your changes. Growth, at £129 a month, adds steady local SEO: a new service or location page each month, Google Business Profile posts, review prompts, and a simple monthly report on calls, enquiries and rankings.
Do I keep my website if I cancel?
Yes. You own the site and the domain outright, so if you ever leave, everything is yours to take with you.
What is a website care plan?
A monthly arrangement that keeps a website running properly after it launches: hosting and SSL, daily backups, software and security updates, uptime monitoring, and someone to make changes when your business changes. Without one a site slowly rots, quietly, until the day it breaks or drops off Google.
How much should website maintenance cost in the UK?
For a small business site, roughly £25 to £150 a month depending on how much hands-on work is included. Below about £20 you are usually buying hosting with a nicer name and no human attached. Above £150 you are typically paying agency overhead. Mine run £29, £49 and £129, and what separates them is how much of my time is included, not how much server you get.
Can you look after a site you did not build?
Usually yes, and it is a common request. I look at what it is built on first: a reasonably tidy WordPress, Squarespace or static site is straightforward to take on. Something abandoned mid-build, or riddled with premium plugins nobody has the licences for, sometimes costs less to rebuild than to rescue, and I will tell you honestly which it is before you pay anything.
What is not included in a care plan?
New pages beyond the monthly allowance, redesigns, new features and anything that is really a fresh build. Those are quoted separately so you are never surprised. Content changes on Care are about an hour a month, which covers most real-world requests, and if a month runs long I will say so rather than quietly stop.
How quickly do changes get made?
Content changes on Care and Growth go live within 48 hours of you sending them, and usually the same day. If the site is actually down, that is not a 48-hour job: monitoring alerts me automatically and I start straight away, whatever plan you are on.
Do I need a care plan if my site is static and rarely changes?
Less urgently than a WordPress site, but not never. A static site cannot be hacked through a plugin, which removes the biggest risk. It still needs hosting, a certificate that renews, backups, and someone watching that it is actually up. That is what the Hosted plan is for, and it is the honest option for a site that genuinely does not change.
Keep it running.
Already have a site, or getting one built? Tell me and I’ll set up the right plan.
Get a quote